Up, up and away!

About Upward and Our Team

The people behind Upward—builders, operators, and dreamers helping individuals and teams grow with ease.

Let us help you grow your business with ease

Our Mission & Vision

At Upward, our mission is to empower individuals and teams with tools that are as powerful as they are simple. We believe in removing barriers, automating repetitive tasks, and giving businesses the freedom to focus on what truly matters—building relationships and closing deals.

Our vision is to be the go-to marketing platform for individuals and teams worldwide. With Upward, businesses of any size can thrive, scale, and succeed in their industries, all while maintaining authenticity and a personal touch.

Meet the crew

Built by a team that believes in you

Every name below is a real person you can reach out to. Click any “Contact” button to start a conversation directly with that team member.

Robert Proctor

Robert Proctor

Founder / CTO

My passion for creating duplicatable success systems is at the heart of Upward. My belief is simple: great results should be accessible to everyone, regardless of their technical skill level.

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Misty Williams

Misty Williams

Chief Operations Officer

Misty keeps Upward humming. She turns big ideas into smooth daily operations so every team and customer experiences the platform at its best.

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Ross George

Ross George

Marketing / Creative

Ross leads brand and growth at Upward, crafting the story and campaigns that help individuals and teams discover what's possible.

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Peter Jensen

Peter Jensen

V.P. of Sales

PJ guides our sales organization with a relationship-first approach, helping partners and customers find the right path to scale with Upward.

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Mike Milgate

Mike Milgate

Sales Director

Mike champions our sales team day in and day out, connecting prospects to solutions and making sure no one is left behind on their growth journey.

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Delmy Beery

Delmy Beery

Onboarding Manager

Delmy makes the first 30 days a breeze. She personally guides new customers so they hit the ground running with confidence and clarity.

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Jack Lannom

Jack Lannom

Chief People Officer

A renowned thought leader on people-first culture, Jack ensures Upward's team and customers are treated with dignity, honor, and respect.

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Emerson Willis

Emerson Willis

Director of Social Engagement / AI

Emmerson builds the bridges between Upward and our community, leading social conversations that turn followers into raving fans.

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Bob Wade

Bob Wade

Client Relations

Bob is the friendly voice on the other end of the line—ensuring every client feels heard, supported, and set up for long-term success.

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David C. Martin

David C. Martin

eCommerce and Dropship Modules

David leads our eCommerce and dropship modules, building the tools that help entrepreneurs launch and scale online stores with ease.

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Bryn Schofield

Bryn Schofield

Creative Director

Bryn shapes the look and feel of Upward—bringing visual clarity and bold creative direction to everything we ship.

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Jem Camble

Jem Camble

Social Marketing Manager

Jem drives our social marketing engine, crafting content and campaigns that bring the Upward story to audiences around the world.

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Alan Alpert

Alan Alpert

Chief Relationship Developer

Alan Alpert is a seasoned advisor and consultant with over 40 years of experience at the intersection of direct sales and technology. He partners with organizations across the direct selling, social selling, and affiliate marketing industries to drive innovation and support scalable growth.

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Grow your business today

Our creative partner: Vision 99

Behind every beautifully designed marketing system is a creative powerhouse. Vision 99, the top marketing and design firm in the direct sales and e-commerce industries, is the driving force behind the intuitive and impactful tools you'll find on Upward.

Their team specializes in crafting user-friendly designs that combine functionality with aesthetics. Whether it's pre-built landing pages, custom templates, or AI tools, Vision 99 ensures that every element of Upward is built to help you succeed.

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Vision's Team
Vision HQ